Tuesday, 12 February 2013

Audience feedback

What have you learnt from your audience feedback?

Audience feedback is important to us because we want to find out how effective our marketing campaign was for Dj Strio. By using focus groups as a method of finding out the opinions of our target audience we will find out valid and detailed opinions of our music video. We will also look into responses from our Youtube video on whether they have positive or negative feed back. From Youtube we can also find out who watches our video and how old they are and where they live. This will result in us finding out an accurate target audience which should roughly be around 16-22 which was our original primary estimate. We strive on audience feedback to measure the success of our music video and marketing campaign.

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