Monday, 26 March 2012

Who Would be the Audience for my Media Product



This picture shows who would be our main target audience, he is a young male adult, he is neither rich or poor, a standard education, we are aiming towards a mainstream target audience but a younger male audience. He most likely plays video games involving violence and enjoys watching similar films as these video games which is why he is our main target audience because this age group has the most interest in the content of my media thriller sequence. By knowing who is our target audience we can see our film more directly ie. Facebook or in magazines which is aimed to a younger age group. This man also has tattoos implying he might like heavy metal music which is an aggressive genre of music, ands this might attract him to watch our film because it is an aggressive violent film. An older man or woman wouldnt be attracted to watch my thriller because they do not typically watch thrillers, they are stereotypically not interested in the genre of film. He is also a male and this is our main target audience because males are more interested in violent film similar to mine.


Our film would appeal mainly to 15 to 24 year olds as they are main viewers of this type of genre of film. Our film would primarily target a niche British audience but because it deals with issues affecting the globe e.g bankers and financial ruin it would hopefully find an audience in other countries as well. Obviously this would be determined by the distribution of the film.Primarily our audience would be male but a secondary audience would be women who may be attracted by our handsome male lead. In the same way that George Clooney can be seen as a good actor and also a sex symbol to a female audience so our lead would be the same. Another audience who would be attracted to our film would be the over 25's who have directly been affected by the recession and the banking industry that may have caused this. As our film deals with social issues and topical news in today's society this would have resonance with our audience and providing we could get good reviews and word of mouth about our film we feel an older audience would also be attracted to it for these reasons. The action sequence s would definitely target a male audience who like video games, action films and films with fighting involved therefore we may well use these elements in our advertising as a way of deliberatly targeting this audience. To successfully target a female audience we may well use the attraction of the male lead on the posters as he will attract girls to watch the film.

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